Building Traffic With Paid Ads
Google AdWords is by far the most popular paid search advertising platform used by search marketers. This followed by Bing Ads, which serves a portion of the ads on Yahoo, and finally Yahoo: Search Ads round out the "Big Three". Beyond these three top-tier platforms, there are a number of 2nd tier platforms in addition to social media advertising options.
Below are some of the most common terms also used to refer to Search Engine Marketing (SEM) activities:
- Paid search ads
- Paid search advertising
- PPC (pay-per-click)
- PPC (pay-per-call) – some ads, particularly those served to mobile search users, may be charged by the number of clicks that resulted in a direct call from a smartphone.
- CPC (cost-per-click)
- CPM (cost-per-thousand impressions)
- Most search ads are sold on a CPC / PPC basis, but some advertising options may also be sold on a CPM basis.
iComEx is here to assist you with all of your search engine marketing projects. To keep the process simple and transparent, iComEx works in your PPC account, or an account we create for you, if you don't have one. You always have control, you set your monthly budget and your daily spending limits for each ad campaign. You will always have access to your account and it will be funded directly with your credit card.
iComEx charges a one-time $500.00 set-up fee. The on-going management fee is a simple 10% fee based on your advertising budget:
Monthly Ad Budget ___ Monthly Management Fee
Up to $1,500$150
Up to $3,000$300
Up to $5,000$500
Up to $10,000$1,000
Up to $15,000$1,500
Up to $20,000$2,000
Up to $30,000$3,000
Up to $50,000$5,000
Up to $75,000$7,500
Up to $100,000$10,000
Greater than $100,000Please Call For Quote
